Priority Health

When we were asked by our long-time client Priority Health to create a parody infomercial we couldn't say yes fast enough. They told us that they would be using this for an internal event and to have fun with it. And we did. They wanted to mimic the compilation CDs that were sold in the late 90s and early 2000s, but with a twist. All of the songs names and artists had to be related to the health care industry and their sales team. Trying to keep the names of the songs recognizable was an extremely fun challenge. That was only the beginning. We also sourced talent, wrote lyrics and recorded snippets  of a few of these parody titles. A lot of time and detail went into this production and it was one of the most fun videos yet.

Priority Health Event Video

From concept to completion, Keen Studio will help you dream up an immersive way to tell your story or introduce your brand or product. 

Engaging motion production always starts with a great concept. We want the idea to speak for itself—a powerful visual representation of your brand story.

There are no prepackaged ideas at Keen—every production is custom crafted to the brand it represents. Once the concept is fleshed out, the script is written to deliver a clear, impactful message that cohesively flows with the visual style. The script will be meticulously fused into the storyboard, which will layout the production in representative cells.

Here is where we implement the results of our exploration into a custom motion production. Whether kicking off a 50-person film set or crafting the first (of hundreds) of individual visual assets for an animation, this is where the rubber meets the road.

After filming and animating, it is time to refine it down to a finished product. This is the make or break of the production—a proper edit will help the message resonate with the intended audience and make the production flow smoothly. Graphics, visual movement and a strong call-to-action (CTA) are all used to help conclude the story.

Motion has become one of our favorite ways to tell the brand story. Custom animation, cinematic video and polished musical compositions come together to truly inspire, motivate and connect.

Priority Health works with Keen on countless video and animation projects communicating their many products and services. We write the scripts, illustrate the storyboards, film and animate every element.

Motion

We help uncover what is truly unique about your organization and define it through carefully crafted messaging, visual identity and branded elements.

Here is where we implement the results of our exploration into a custom motion production. Whether kicking o a 50-person film set or crafting the first (of hundreds) of individual visual assets for an animation, this is where the rubber meets the road.

Bates Footwear Video

Gettin' Spoofy