Bloem Living

Bloem Living worked with Keen on all aspects of their marketing and communication efforts. We have helped them implement a new brand style throughout their catalogs, POS signage and product marketing materials. The lookbook and catalog were designed to align with updated brand direction. We utilized copper foil accents to elevate the final product.

We help uncover what is truly unique about your organization and define it through carefully crafted messaging, visual identity and branded elements.

The involvement of each key stakeholder is critical to uncovering the perceptions, and mis-perceptions of your company and/or products. Internal employees will usually have a different idea of your company than your executive team or board of directors. Your customers will also offer a very different impression. Hearing from everyone, and collecting every side of the story will help develop a well-rounded perspective.

Getting internal buy-in on your company’s brand position and key differentiators will build a firm foundation for crafting outward-facing messaging moving forward.

In this phase we will connect the messaging platform to a powerful visual brand. We will define the logo, color palette, typography, and visual elements.

Once the visual brand identity is clearly defined and signed off on, we will move into the design phase for necessary collateral and touch points. All output from the previous phases will be implemented to create an aesthetic that will connect with the consumer through a refined and sophisticated look and feel.

Branding is what we do, day in and day out. We help uncover what is truly unique about your organization and define it through carefully crafted messaging, visual identity and branded elements.

Iron Shoe wanted a brand that was as strong as their spirits. (And just in case you didn't know, they're pretty strong.)   Drawing inspiration from the legend of the Devil and St. Dunstan, Keen helped bring the Iron Shoe packaging to life, as well as create a strong brand narrative.

Iron Shoe wanted a brand that was as strong as their spirits. (And just in case you didn't know, they're pretty strong.)  Drawing inspiration from the legend of the Devil and St. Dunstan, Keen helped bring the Iron Shoe packaging to life, as well as create a strong brand narrative.

Iron Shoe Distillery

Branding

Keen Animation Reel

From concept to completion, Keen Studio will help you dream up an immersive way to tell your story or introduce your brand or product. 

Engaging motion production always starts with a great concept. We want the idea to speak for itself—a powerful visual representation of your brand story.

There are no prepackaged ideas at Keen—every production is custom crafted to the brand it represents. Once the concept is fleshed out, the script is written to deliver a clear, impactful message that cohesively flows with the visual style. The script will be meticulously fused into the storyboard, which will layout the production in representative cells.

Here is where we implement the results of our exploration into a custom motion production. Whether kicking off a 50-person film set or crafting the first (of hundreds) of individual visual assets for an animation, this is where the rubber meets the road.

After filming and animating, it is time to refine it down to a finished product. This is the make or break of the production—a proper edit will help the message resonate with the intended audience and make the production flow smoothly. Graphics, visual movement and a strong call-to-action (CTA) are all used to help conclude the story.

Motion has become one of our favorite ways to tell the brand story. Custom animation, cinematic video and polished musical compositions come together to truly inspire, motivate and connect.

Priority Health works with Keen on countless video and animation projects communicating their many products and services. We write the scripts, illustrate the storyboards, film and animate every element.

Priority Health

Motion

Here is where we implement the results of our exploration into a custom motion production. Whether kicking o a 50-person film set or crafting the first (of hundreds) of individual visual assets for an animation, this is where the rubber meets the road.

Keen Animation Reel

Print Design for Potheads